Media Magick

KFC – Kentucky Fried Chicken an international brand, known as the Chicken Experts around the world. Recently KFC Karachi introduced another scrumptious and yummilicious product under its umbrella –called The KFC Double Down Sandwich.

The beauty and extraordinarily amusing element of this particular sandwich is that it comes with no bread or bun. KFC Double Down Sandwich is actually one of its kind sandwich that does not have a room for bread or bun, in fact it’s a high protein diet with chicken pepperoni, bbq sauce, cheese and a lot of other ingredients covered with 2 giant sized chicken fillets.

The event was held in Karachi at KFC Khayaban-e-Rahat. Mr. Noor Alam (Marketing Manager of KFC Pakistan) was present at the product launch and appreciated the hard work of entire marketing team. According to Mr. Alam “It’s an honor for KFC Pakistan to launch bun-less and carbohydrate-free KFC Double Down Sandwich before UAE and other parts of the world.” He added “It’s amazing to receive great comments and feedback from customers. KFC Pakistan will always go extra mile to satisfy its customers.”

After the conference, lunch was served and bloggers tried the one of its kind sandwich and appreciated the newness. It’s fulfilling, tasty and mighty – a great value for money.

KFC Pakistan left no stone unturned as it marketed the product via Facebook Page, bloggers, website and traditional billboards as well.

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