Is copying a TVC from another category a good idea? – Well, I leave that on you. There comes a point where a reputed brand starts to lose its decency and classiness by trying to keep ahead in the marketing and advertising game. Coca Cola is probably going through the
The recent ad of Tapal Danedar that is featuring the stars of Pakistani cinema Sanam Saeed and Adeel Hussain – the ad is again spotlighting the significance of understanding, love, compassion and friendliness in the relationship of a married couple. The ad is nicely directed with careful treatment. The ad
Football is the widely loved sport all around the world. In Pakistan, football has always been taken aback due to Cricket and Hockey but it does not mean that we don’t have passionate footballers (coaches and players). We also have a women football team and it is high time that
Pakistan’s clothing brands are known for their quality and great designs. Recently Edenrobe has been under heavy discussion over social media. Advertising and marketing professionals have openly shared their opinion related to the selection of Kevin Pietersen as the brand ambassador of Edenrobe. Some of the marketing brains appreciated this
Marketing any product is not a rocket science. It needs to be accurate, to the point and must trigger the audience. Many companies find it difficult to market their products and services. In terms of creating advertisements, most of the companies, irrespective of the industry they are in, try to
