Image Skincare Launches “Iluma”
Those who know about professional skincare brands are no stranger to the name of Image Skincare. Not only does the Company provide a wide array of effective skincare solutions, it is also known for introducing innovative products for the treatment of ageing, uneven skin tone and dehydrated and dull skin.
Image Skincare organized a World Wide Launch Party on 26th April, 2015 at Amethyst Spa, Karachi where it unveiled a new product line called “Iluma.”
Just as the name suggests, Iluma uses an advanced level of skin whitening technique that quickly diminishes all kinds of dark spots on the skin. What is even more interesting about the range is that it is produced by qualified plastic surgeons who use Vectorize – technology™ in its making to deliver astonishing brightening results by exfoliating dead cells and deep cleansing the pores. It is also believed to treat and prevent uneven skin tone and pigmentation, so that your skin shines and remains baby soft all the time.
The launch event was attended by renowned cosmetologists, estheticians, dermatologists, and celebrities. What I personally liked about the event was their Purple Carpet welcome which was totally in sync with the brand’s color theme. For guests, different product stations were set up where brand ambassadors were educating them about the products’ usage and their benefits. Many attendees even tried the products to see the effectiveness of the newly launched brand.
To make the claim more believable, a skin analysis check up of the guests’ skin was conducted where they were prescribed Image Skincare products for wrinkles, dark spots, pores, and red areas on the skin.
Another highlight of the event was the graceful presence of Sana Sarfraz, official ‘Miss Image Pakistan’, who wore her sash to the event and was flaunting her flawlessly glowing skin.
At the end of the ceremony, prominent cosmetologists, dermatologists, and doctors were given awards for their remarkable services.
All in all, the event was a huge success. It was engaging and entertaining yet managed to create awareness about the whole range of Image Skincare products especially Iluma.
I wish Image Skincare all the best for the success of Iluma and hope to see more innovative products from them down the road!