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Emotional Creative Zing: Nido Fortigrow Pakistan

Creativity is uncommon, not everyone has the talent to come up with creative ads. Out of hundreds of ads produced a year, only a few have the potential to be recalled and appreciated. An advertisement with emotional element peppered over it can supersede the viewership along with the increased word of mouth marketing. That’s the brilliance of the idea of Creative Emotional Zing.

Nido Fortigrow 2

Nido (Nestle Pakistan) is an established name in the Indo-Pak market. For years, Nido has proved it to be the best for the growing kids. It’s essential for the growth and development of kinds and even adults like it for the taste. The latest TVC of NIDO Fortigrow is a delight to watch. If you are a working woman or raised by a working woman you will instantly fall for this new advertisement. On the contrary, if you have ever read between the lines how caring mothers are and what level of support they provide to their kids, you will understand the basic idea of this advertisement. Here, watch the Nido Fortigrow Pakistan’s TVC:

Nido Fortigrow Pakistan’s TVC

The copy is worth appreciating. A Good example of regional adaptation.


Project – Nido Fortigrow
Client – Nestle Pakistan
Director – Babar Sheikh
Production house – The Crew Films
Agency – Ogilvy
Creative – Arshad & Umair
Cinematographer – Usman Malkani
Stedicam – Asad Faruqui
Gaffer – Syed Rehan
Production design / Art – Noman Kahsif
Assistant director – Naseem Afridi
Second assistant – Hassan Mukhi
Makeup – Adnan Salam Ansari
Style consultant – Mavi Kiyani
Casting – Citrus
Editor – Waqas Hussaini
Colorist – Shawn
Post VFX – Yellow Bean Post
Music – Kamran Ismaeel – Couple of good Studios
Set – Artefact
Grips and rentals – LCG
Production manager – Jamal Nasir, Hasan Abidi
Producer – M. Asghar
Line producer – M. Farhan
Executive producer – M Khalid Ali

NIDO Fortigrow Philippines

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